Case Study - LeviTask Vision Chair Kickstarter Campaign

Paid Acquisition & Launch Execution

Overview

LeviTask launched the Vision Chair, an ergonomic seating product designed to support posture, comfort, and productivity. Branderah was engaged to support the paid acquisition and live campaign execution during the active Kickstarter fundraising period.

Objective

To drive targeted traffic, support campaign visibility, and contribute to pledge activity during the live Kickstarter campaign through structured paid advertising and ongoing optimization.

Our Role

Branderah supported the campaign execution phase, with responsibilities including:

• Kickstarter-specific paid advertising strategy
• Campaign setup and launch execution
• Audience research and targeting structure
• Creative testing and optimization support
• Ongoing performance monitoring during the live fundraising window
• Traffic acquisition to the Kickstarter campaign page

Execution

During the active campaign period, Branderah planned, launched, and managed paid advertising campaigns aligned with Kickstarter buyer intent. Campaigns were optimized based on live performance signals, engagement behavior, and traffic quality to support sustained visibility and momentum throughout the fundraising window.

Results

• Successful Kickstarter campaign completion
• Total funds raised during the campaign: $558,898

Notes

This case study reflects Branderah’s contribution to paid acquisition, campaign execution, and optimization during the live Kickstarter fundraising period. Results represent overall campaign performance and are not presented as guarantees of future outcomes.

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